Cadbury Halal Issue In Malaysia Pdf

Users are concerned with the issue it reflects high volume search in google trend.

Cadbury halal issue in malaysia pdf. Some popular keywords are cadbury babi cadbury halal. Welcome to cadbury malaysia the home of cadbury dairy milk. This is a serious issue for the majority muslim market consuming pork is strictly forbidden in islam. Background of the studies problem statement i.

The third sample of cadbury dairy milk chocolate however did not contain any non halal element. Affected especially in malaysia according to a halal industry insider. Cadbury forced to explain why its chocolate is halal after being accused of muslim appeasement the chocolate maker spend the day fielding questions about its products from customers demanding to. The image appears to have been taken back in 2014 and featured in an article about cadbury malaysia being given official halal status following questions about whether the company s chocolate.

Selection and peer review under responsibility of centre for islamic thought and understanding citu universiti teknologi mara malaysia. A halal check conducted by the malaysian health ministry turned up the pig dna leading to a national outcry against the british multinational. After the incident cadbury has taken a fast move to recover their reputation. A case study sariwati mohd shariff⪠nurul akma abd.

Cadbury malaysia received its halal certification back yesterday after laboratory test results confirmed its chocolates are free from porcine dna. Social media reputation management. Excesive use of social media may lad to uncolicited problems. Responsible parties should play their part in informing people about the real.

Social media users should be aware not to trust rumours before they are confirmed iii.